TERMS AND CONDITIONS

Effective Date: January 2, 2025

INTRODUCTION

These Terms and Conditions (“Terms”) govern your use of the website operated by AAP Digital (“we,” “us,” or “our”) located at https://aapdigital.com (“Website”) and the digital marketing services we provide.

AAP Digital is a digital marketing agency based in Los Angeles, California, specializing in Search Engine Optimization (SEO), Web Development, Local SEO, and related digital marketing services.

By accessing or using our Website or services, you agree to be bound by these Terms. If you do not agree to these Terms, please do not use our Website or services.

DEFINITIONS

• “Company” refers to AAP Digital
• “Services” refers to all digital marketing services provided by AAP Digital, including but not limited to SEO, web development, local SEO, website audits, and consultation services
• “User,” “you,” or “your” refers to the individual or entity accessing or using our Website or services
• “Content” refers to all information, data, text, graphics, images, and other materials available on the Website

ACCEPTANCE OF TERMS

By using our Website or engaging our services, you acknowledge that:

• You have read, understood, and agree to be bound by these Terms
• You are at least 18 years old or have parental/guardian consent
• You have the authority to enter into this agreement
• You will comply with all applicable laws and regulations

SERVICES DESCRIPTION

AAP Digital provides the following services:

Search Engine Optimization (SEO)

• Custom SEO strategies tailored to your business model
• Keyword research and optimization
• On-page and off-page optimization
• Performance monitoring and reporting
• Hands-on guidance and education

Web Development

• Custom website design and development
• Website refreshers and updates
• Mobile-responsive design
• Performance optimization
• Multiple hosting platform expertise

Local SEO

• Local business optimization strategies
• Google My Business optimization
• Local citation building
• Location-based targeting
• Local search visibility improvement

Additional Services

• Free comprehensive website audits
• Competitor analysis
• Link building solutions
• Email marketing strategies
• PPC and online advertising consultation
• 24/7 support and consultation

USE OF WEBSITE

Permitted Use

You may use our Website for:

• Learning about our services
• Contacting us for business inquiries
• Accessing resources and information we provide
• Scheduling consultations and audits

Prohibited Use

You may not use our Website for:

• Any illegal or unauthorized purpose
• Transmitting harmful code, viruses, or malware
• Attempting to gain unauthorized access to our systems
• Copying, reproducing, or distributing our content without permission
• Interfering with the Website’s functionality
• Impersonating AAP Digital or our representatives
• Collecting user information without consent

USER ACCOUNTS AND REGISTRATION

If you create an account or register for our services:

• You must provide accurate and complete information
• You are responsible for maintaining the confidentiality of your account credentials
• You must notify us immediately of any unauthorized access
• You are responsible for all activities under your account
• We reserve the right to suspend or terminate accounts that violate these Terms

INTELLECTUAL PROPERTY RIGHTS

Our Content

All content on our Website, including but not limited to:

• Text, graphics, logos, images, and videos
• Website design and layout
• Software and code
• Trademarks and service marks

is the property of AAP Digital or our licensors and is protected by copyright, trademark, and other intellectual property laws.

Your Content

When you provide content to us (such as business information, website details, or feedback):

• You retain ownership of your content
• You grant us a limited license to use your content to provide our services
• You represent that you have the right to provide such content
• You agree not to provide content that infringes on third-party rights

PAYMENT TERMS

Service Fees

• Service fees will be outlined in separate service agreements or proposals
• Payment terms will be specified in individual contracts
• All fees are non-refundable unless otherwise specified
• Late payments may incur additional charges

Free Services

• Free website audits and consultations are provided at our discretion
• Free services do not create ongoing obligations
• We reserve the right to limit or discontinue free services

SERVICE LEVEL AGREEMENTS

Performance Standards

While we strive to deliver high-quality services:

• SEO results cannot be guaranteed and may vary
• Timeline estimates are approximate and subject to various factors
• We will use industry best practices and reasonable efforts
• Regular reporting and communication will be provided

Service Availability

• We aim to maintain high service availability
• Scheduled maintenance may temporarily affect access
• We are not liable for interruptions beyond our reasonable control

LIMITATION OF LIABILITY

To the maximum extent permitted by law:

Disclaimer of Warranties

• Our services are provided “as is” without warranties of any kind
• We disclaim all warranties, express or implied
• We do not guarantee specific SEO rankings or results
• Website performance improvements cannot be guaranteed

Limitation of Damages

AAP Digital’s liability is limited to:

• The amount paid for services in the 12 months preceding the claim
• Direct damages only (no consequential, indirect, or punitive damages)
• We are not liable for lost profits, data loss, or business interruption

INDEMNIFICATION

You agree to indemnify and hold harmless AAP Digital from any claims, damages, or expenses arising from:

• Your use of our services or Website
• Your violation of these Terms
• Your violation of any third-party rights
• Any content you provide to us

TERMINATION

Termination by You

You may terminate services by:

• Providing written notice as specified in your service agreement
• Paying any outstanding fees
• Following any termination procedures outlined in your contract

Termination by Us

We may terminate services if:

• You breach these Terms or your service agreement
• You fail to pay fees when due
• We discontinue services (with reasonable notice)
• As required by law or legal process

Effect of Termination

Upon termination:

• Your access to services will cease
• Outstanding fees become immediately due
• Confidential information must be returned or destroyed
• Surviving provisions of these Terms remain in effect

PRIVACY POLICY

Your privacy is important to us. Please review our Privacy Policy, which governs the collection, use, and disclosure of your personal information. By using our services, you consent to our Privacy Policy.

COMMUNICATION

Official Communications

Official communications will be sent to:

• The email address provided in your service agreement
• The contact information on file for your account
• The business address listed in your contract

Marketing Communications

We may send marketing communications if:

• You have provided consent
• You are an existing client (with opt-out options)
• As permitted by applicable law

You may opt out of marketing communications at any time.

DISPUTE RESOLUTION

Governing Law

These Terms are governed by the laws of the State of California, United States, without regard to conflict of law principles.

Jurisdiction

Any disputes will be resolved in the courts of Los Angeles County, California.

Informal Resolution

Before filing legal action, parties agree to attempt good faith resolution of disputes through direct negotiation.

FORCE MAJEURE

We are not liable for delays or failures in performance due to circumstances beyond our reasonable control, including but not limited to:

• Natural disasters
• Government actions or regulations
• Internet or telecommunications failures
• Acts of war or terrorism
• Pandemics or public health emergencies

MODIFICATIONS TO TERMS

We reserve the right to modify these Terms at any time by:

• Posting updated Terms on our Website
• Providing notice to active clients
• Updating the “Effective Date” above

Continued use of our services after modifications constitutes acceptance of the updated Terms.

SEVERABILITY

If any provision of these Terms is found to be invalid or unenforceable, the remaining provisions will continue in full force and effect. Invalid provisions will be modified to the minimum extent necessary to make them enforceable.

ENTIRE AGREEMENT

These Terms, together with our Privacy Policy and any service agreements, constitute the entire agreement between you and AAP Digital regarding the use of our Website and services.

CONTACT INFORMATION

For questions about these Terms, please contact us:

AAP Digital
Phone: (909) 670-8405
Email: info@aapdigital.com
Address: 550 S Hill St #1550, Los Angeles, CA 90013, United States
Website: https://aapdigital.com

ADDITIONAL TERMS FOR SPECIFIC SERVICES

SEO Services

• Results are not guaranteed and depend on various factors
• SEO is a long-term strategy requiring patience and consistency
• Search engine algorithm changes may affect results
• Client cooperation and content provision may impact outcomes

Web Development Services

• Development timelines depend on project scope and client responsiveness
• Client is responsible for providing necessary content and materials
• Hosting and domain management may require separate agreements
• Additional fees may apply for scope changes or rush requests

Local SEO Services

• Local results depend on competition and geographic factors
• Google My Business optimization requires client account access
• Review management requires ongoing client participation
• Local citation accuracy depends on third-party directory policies

ACKNOWLEDGMENT

By using our Website or services, you acknowledge that you have read, understood, and agree to be bound by these Terms and Conditions.

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These Terms and Conditions were last updated on January 2, 2025